Veteran Korean singer Insooni has publicly apologized after unintentionally revealing the face of Kim Jong Min’s non-celebrity wife in a social media post. The incident occurred during the private wedding ceremony of the Koyote member, sparking discussions about celebrity privacy and social media responsibility.
On April 20, Kim Jong Min married his fiancée, an entrepreneur 11 years his junior, in a private ceremony at the Yeongbin Hall of The Shilla Hotel in Seoul. The couple had deliberately kept the bride’s identity and face hidden from public view. However, Insooni, who attended the wedding, posted a photo of the newlyweds without obscuring the bride’s face, leading to criticism from fans and netizens .
Realizing her mistake, Insooni quickly deleted the post and issued a heartfelt apology on April 21. She wrote on social media:
“I didn’t realize the wedding was meant to be private. The couple looked so beautiful that I shared the photo without thinking. This morning, I deeply apologized to the bride and groom. They told me it was okay, but my heart still feels heavy and full of regret. I should’ve been more careful and protective… To the couple, I’m truly sorry, and I sincerely pray that your future is filled with happiness and love.”
The backlash stemmed from Kim Jong Min’s consistent efforts to shield his wife from public attention. Unlike many celebrity couples, he had refrained from sharing personal details or images of her, making Insooni’s post a significant breach of privacy. Other attendees, such as Shin Ji, had shown consideration by covering the bride’s face in their social media updates .
Netizens expressed mixed reactions, with some criticizing Insooni’s oversight while others acknowledged her genuine remorse. Comments included: “I’m being cautious,” “I erase it when I don’t reveal it,” and “I shouldn’t do it because I don’t want it.” Many also pointed out that the singer’s intentions were celebratory rather than malicious .
Kim Jong Min has been a beloved figure in Korean entertainment since his debut with Koyote in the late 1990s. His marriage marks a new chapter in his life, one that he has chosen to keep largely private. The wedding was described as quiet and elegant, attended only by close friends and family .
This incident highlights the challenges celebrities face in maintaining privacy, especially when marrying non-public figures. Social media’s instant-sharing culture often blurs the line between personal moments and public content, even when intentions are positive.
Credits: Insooni Instagram, Nate